Portland Advertising Federation : Portland Advertising Federation

So you think commercial radio is spot ads and not much else? Think again. Local radio is human media, continually evolving to remain a vital part of our community. Join PAF and the Portland Area Radio Council (PARC) to meet a panel of industry leaders and client-side advertisers who are in the know about the latest research, case studies and winning uses of modern radio. Radio 2.0 will discuss how radio has reinvented itself to become a highly targeted marketing hub, linking traditional media with the latest social marketing techniques.

Carol Grothem. Vice President, Broadcast Manager, Campbell Mithun

Mary Beth Garber, President, Southern California Broadcasting Association.

Kent Lewis, President, Anvil Media and Former PAF Board Member.

Doug Zanger, Owner/founder Xhang Creative.

Judi Ranton, City of Portland, Water Bureau

DATE: Wednesday, June 11, 2008

LOCATION: EcoTrust, 721 NW Ninth Avenue (in the Pearl)

TIME: 11:30am arrivals/12N Lunch and program

ADJOURN: 1:30pm

PRICING: PAF Members $45/Non Members $60

Register: Register today!>
Jamie@portlandadfed.com.

NOTE: Events Registration/Payment Policy: Pre-payment by VISA/MasterCard/AMEX, is required with ALL advance reservations. RSVP deadline is 4pm the day prior to event. Due to venue attendance guarantees, there will be an additional $5.00 added to your registration fee for "Pay at the Door" or on-site registrations. No Show/Cancellation/Substitution Policy: The PAF requires 72 hours notice prior to any PAF event, unless otherwise noted - registrants will be invoiced/charged for non attendance. To request an attendee substitution, please call the PAF office, 503.224.2623, or email

Copywriting by Joel Gunz http://www.gunzcommunications.googlepages.com/

Portland Advertising Federation

Address:

PO Box 8338
Portland, OR
97207

About Us:

PAF Celebrating 100 year of setting the standard for the Creative, Design, and Media Community!

You'd think New York or San Francisco, not Portland, was this country's first club of that kind. In 1906, a group of business and professional leaders put their heads together to form an ad club, establishing Portland as a leader in the creative business community. 100 years, at least 76 presidents, and three name changes later, the Portland Advertising Federation, now known as the PAF, is one of the strongest ad clubs in the country.

Coming into the 21st century, PAF is focusing on its program activity and benefits on explicit member disciplines. PAF programs run throughout the year and have been instrumental in bringing some of the most exciting and innovative thinkers in the business to our region. To name a few: John F. Kennedy, JR. Malcolm Gladwell, author of The Tipping Point Chris Riley, Head of Planning, Graphic Design Group, Apple Computer, Inc. Jameel Spence, President of New York-based Blue Flame Marketing & Advertising. Neal Stewart, Brand Manager of Pabst Blue Ribbon. Andrew Keller, CB+P, Group Creative Director on MINI. Kevin Carroll, brand evangelist and ESPN show host. John Butler, principal at Butler Shine Stern & Partners, author of Converse Brand Democracy. Joey Carson, CEO of reality television pioneers Buni-Murray Productions.

PAF is member inclusive, including all disciplines in communication arts: advertising agencies, media partners (radio, TV, and print), interactive communication, and client-side marketing professionals. Each Executive Director and each Board of Directors makes their mark on the progress and future of PAF. Current Executive Director Jamie Sexton is working with the Board and Executive Committee on an aggressive marketing approach for PAF that includes re-branding, value-driven educational programs, new member development, and outreach to the member community.

As the history of PAF is updated each year, a constant appears to be the club’s willingness to change with the times. Who knows what the next 100 years will bring?

Office hours: 9 a.m.-5 p.m.

PO Box 8338

Portland, OR 97207

Telephone: 503-224-2623 or contact jamie@portlandadfed.com.