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News
07/07/10 AHA! releases sustainability report
Vancouver, WA, July 7, 2010--AHA!, a communications firm that helps some of the world's leading companies tell their sustainability stories, has just released its own corporate social responsibility report. The report was created as part of an ongoing effort to increase AHA!'s sustainability performance and share its progress with clients and industry partners. Stretching the boundaries of traditional reporting, the web-based report details AHA!'s sustainability efforts in an interactive, data-rich narrative.
AHA! has a long history of helping some of the world's most successful companies communicate their leadership in corporate responsibility. Along with work for companies like Autodesk and Starwood Hotels & Resorts, AHA! has helped develop Hewlett-Packard's award-winning global citizenship report for the past three years.
"Companies of all sizes have an environmental and social responsibility story to tell," says AHA! CEO Betsy Henning. "Our goal is to inspire others to make the same commitment to improve their communities and preserve the environment and find creative ways to share their progress along the way."
AHA! identified numerous ways to reduce its impact on the environment, including recycling, composting, eliminating canned soda and bottled water, and setting two-sided printing as the default on company printers. Although it's a small business with fewer than 50 employees, the results were impressive. For example, by biking, walking, taking mass transit and carpooling to work, AHA! employees kept nearly 10 metric tons of CO2 equivalent out of the atmosphere.
AHA! chose an interactive story format to share its accomplishments, seizing the opportunity to rethink how companies report their commitment to sustainability.
"We wanted our first report to be as creative as we are and showcase the kind of strategic, engaging work we can do for our clients," Henning says. "We believe a sustainability report that is informative and also interesting will better connect with a wider audience. Rather than a document that sits on a shelf, it can be something people actually enjoy reading and learning from."
View AHA!'s report.
For more information about AHA!, email info@aha-writers.com or visit www.aha-writers.com.
AHA!
Address:
Suite 605 415 West Sixth Street,
Vancouver, WA
98660
About Us:
AHA! is a creative marketing communications firm that brings clarity to ideas, messages and stories connecting your company with the people who matter most to your success.
Expertise in writing sets us apart
Good writing demands good thinking. We examine every challenge with a critical eye, immersing ourselves in your industry, business and audiences. We connect dots and reveal patterns. Then we turn those insights into communications that get results.
Our talent runs wide and deep
Our team of 35 have backgrounds in marketing, journalism, public relations, graphic design, theatre, education and creative writing. Collaboration abounds. Boiled down, our collective experience delivers creative solutions with strategic focus.
We specialize in versatility
While writing is core to what we do, it’s not all we do. Our work ranges from developing integrated communication programs to crafting finely tuned messages. We’re skilled at creating content tailored to medium—print, web, interactive and video, for example—and to discipline, such as branding, internal communications, advertising, research and PR.
We work with Fortune 500, smaller firms and nonprofits
Our client list includes HP, Charles Schwab, Yahoo!, Autodesk, PricewaterhouseCoopers, Levi Strauss, PopTech, OHSU and the Confluence Project. Increasingly, we focus our business on helping forward-thinking companies communicate their commitment to sustainability.


