Portland Advertising Federation : Portland Advertising Federation

FOR IMMEDIATE RELEASE: Los Angeles, March 22, 2011 – Palisades Tartan announced today that SOME DAYS ARE BETTER THAN OTHERS, Matt McCormick’s debut feature, which stars Indie rock talents James Mercer from the Shins and Carrie Brownstein, vocalist/guitarist for Wild Flag and the now defunctSleater-Kinney will open the Hollywood Theater in Portland on March 25^th before opening wider across the country.

Brownstein can also be seen on PORTLANDIA, the new IFC Original short-based comedy series created, written by and starring Brownstein and Fred Armisen from Saturday Night Live.

Recently selected to play New Directors/New Films, the prestigious film series organized by the Film Society of Lincoln Center and the Museum of Modern Art (MoMA), SOME DAYS ARE BETTER THAN OTHERS has alsoplayed the AFI festival in Los Angeles, The Portland International Film Festival and SXSW.

SOME DAYS ARE BETTER THAN OTHERS is McCormick’s poetic, character-driven debut feature-length film that asks why the good times slip by so fast while the difficult times seem so sticky.

“You will not see a film with more indie rock cred” writes the Seattle Stranger.

The film explores ideas of abundance, emptiness, human connection and abandonment while observing an interweaving web of awkward characters who maintain hope by inventing their own forms of communication and self-fulfillment. It’s a sad valentine to the forgotten discards of a throwaway society, and a story about knowing when to hold on, and when to let go.

Based in Portland, Oregon, McCormick is an artist and award winning filmmaker whose work crosses mediums and defies genre distinctions. He has had three short films screen at the Sundance Film Festival and has had work exhibited at Art Basel, The Moscow Biennial, and the Museum of Modern Art. His film THE SUBCONSCIOUS ART OF GRAFFITI REMOVAL was named in ‘Top 10 film lists of 2002’ in both Art Forum Magazine and the Village Voice. McCormick has als directed several music videos, including Australia and The Past and Pending for The Shins, Jumpers for Sleater-Kinney, See a Penny Pick it Up for YACHT, and The Motion Makes Me Last by Eluvium and the now infamous Hall-and-Oates inspired alternate version of The Ghost Inside for Broken Bells. He has also worked and collaborated with artists including Miranda July, Al Burian, and Calvin Johnson.

The soundtrack for Some Days are Better than Others was written and created by Matthew Cooper, who performs under the band name Eluvium and has released several acclaimed albums on Temporary Residence records.

ABOUT PALISADES TARTAN

Palisades Tartan has emerged as one of the premier distributors of independent and arthouse cinema in the US and UK and has been on the forefront of consumer trends. Straddling both continents, their film line-up boasts an impressive repertoire in the UK including the Ingmar Bergman library, Wong Kar Wai’s 2046 and IN THE MOOD FOR LOVE. Apart from many favorites such as Michael Winterbottom’s 9 SONGS and Carlos Reygadas’s SILENT LIGHT, the library is anchored by Park Chan-wook’s Cannes jury prize winner, OLDBOY, the film that famously introduced the Western World to the Asia Extreme brand. www.PalisadesTartan.com

SOME DAYS ARE BETTER THAN OTHERS will open in the following markets:

Portland, OR (March 25, 2011) – The Hollywood Theatre

Chicago, IL (April 1, 2011) – Facets Cinematheque

Detroit, MI (April 8, 2011) - Burton Theatre

Seattle, WA (April 15, 2011) – Northwest Film Forum

San Francisco, CA (April 15, 2011) – The Roxie

New York, NY (April 29, 2011) – Cinema Village

Albuquerque, NM (May 6,2011) – The Guild Cinema

North Charleston, SC (May 14, 2011) - Greater Park Film Circle

*Other dates and markets to be announced soon.

Additional dates, venues, and showtime information will be continuously posted and updated on the film’s website and Facebook pages:

www.somedaysthemovie.com

www.facebook.com/somedaysthemovie

For further information, please contact:

Debbi Berlin

Palisades Tartan

323-528-2352

DBerlin@PalisadesTartan.com

Portland Advertising Federation

Address:

PO Box 8338
Portland, OR
97207

About Us:

PAF Celebrating 100 year of setting the standard for Creative, Design, and Media Community!

You'd think New York or San Francisco, not Portland, was this country's first club of that kind. In 1906, a group of business and professional leaders put their heads together to form an ad club, establishing Portland as a leader in the creative business community.

Coming into the 21st century, PAF is focusing on its program activity and benefits on explicit member disciplines. PAF programs run throughout the year and have been instrumental in bringing some of the most exciting and innovating thinkers in the business to our region. To name a few: John F. Kennedy, JR. Malcom Gladwell, author of The Tipping Point Chris Riley, Head of Planning, Graphic Design Group, Apple Computer, Inc. Jameel Spence, President of New York-based blue Flame Marketing & Advertising. Neal Stewart, Brand Manager of Pabst Blue Ribbon. Andrew Keller, CB+P, Group Creative Director on MINI. Kevin Carroll, brand evangelist and ESPN show host. John Butler, principal at Butler Shine Stern & Partners, author of Converse Brand Democracy. Joey Carson, CEO of reality television pioneers Buni-Murray Productions.

PAF is member inclusive, including all disciplines in communication arts: advertising agencies, media partners (radio, TV, and print), interactive communication, and client-side marketing professionals. Each Executive Director and each Board of Directors makes their mark on the progress and future of PAF. Current Executive Director Jamie Sexton is working with the Board and Executive Committee on an aggressive market approach for PAF that includes re-branding, value-driven educational programs, new member development, and outreach to the member community.

As the history of PAF is updated each year, a constant appears to be the club's willingness to change with the times. Who knows what the next 100 years will bring?

Office hours: 9 a.m. - 5 p.m. Portland, OR 97207
Telephone: 503-224-2623 or contact
jamie@portlandadfed.com


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